Sun, 16 Dec 2018

All Public Art

Making History In The Global Art Market



All Public Art serves as a connection between three areas with incredible potential: art,blockchain technology and the people who create, sell or buy art. The art market’s growth and development continues to thrive through the unique merging of the aforementioned areas. By combining each area into a new, disruptive model of art trading, All Public Art ensures that there is an art market that is beneficial and fair to artists and collectors alike. Supporting All Public Art means supporting a healthy future for the arts as it brings together artists and consumers, from all walks of life, who share the same common interest: to make acquiring art, enjoyable, efficient and fair for all.

Acquiring art is a privilege that contributes to the quality of life in modern society.Households, businesses, institutions, and public spaces are all transformed when art is introduced to the environment. Over the years the art market has continued to grow and change along with the economic climate and now blockchain technology is a new exciting development that will contribute towards its continued success in the 21st century. The TEFAF 2017 Global Art Market Report announced that the global sales of art in 2016 were $45 billion, a 1.7 percent increase on the comparable figure for 2015.

The Counterfeit and Fraud Problem

In the art market, counterfeiting and fraud has been a problem for numerous years. All Public Art has a solution: to use the power of blockchain technology to reduce illegal activities in the art market by implementing a system in our platform that will validate the authenticity of artworks by tracking their data. The complexity and opacity of the art market today, makes it easier for those committing fraud to avoid detection and prosecution. Activities such as illegal price manipulation, collusion and kickbacks can be
costly to investigate and extremely difficult to prove.

On All Public Art, each artwork and every artist will have a unique ID, allowing each transaction to be verified through smart contracts. The implementation of this verification process will allow anyone to confirm the authenticity of the IDs, resulting in a safer and more secure marketplace. As the transactions are conducted, information about the various artworks will also be gathered. Blockchain technology prevents anyone or any organization from attempting to manipulate facts, numbers and data.

On All Public Art, artists will also have the perfect platform to ensure their authenticity to collectors by associating their ID with every artwork that they decide to offer to the market. AllPublicArt tokens will be used for transactions, the community will be able to see the scope of an artist's growth and assess their artwork’s market value on the All Public Art platform.

All Public Art (APA) Token Sale

When you participate in the token sale you will receive AllPublicArt tokens. The only cryptocurrency we accept in the token sale is Ethereum. A maximum of 800 million All Public Art tokens will be created. In the token sale, we will be selling no more than a total of 400,000,000 AllPublicArt tokens, worth a total of $20,000,000 (token sale cap).

If a total of 400,000,000 AllPublicArt tokens are not issued before the end date of the token sale, the system will only issue the amount sold during the tokensale and it will burn the rest. After the token sale, 400 million APA tokens that are not being issued for the token sale will be minted.

Of the 400 million APA tokens being minted after the token sale: 38% (152,000,000 AllPublicArt tokens) will be allocated for All Public Art team members, advisors, 2% (8,000,000 AllPublicArt tokens) will be allocated for token sale incentives and opportunities, and 60% (240,000,000 AllPublicArt tokens) will be reserved for platform incentives and partnerships with institutions and organizations in the art community during the Phase 2 (they will be locked for a period of 12 months after the end of the token sale)

Start in 23-01-2018
Ended in 18-01-2018
Symbol APA
Platform Ethereum
Accepting ETH

  • Graham Goddard - Founder | CEO
  • Gustavo Guimarães - Blockchain and Smart Contracts Engineer
  • Sabyasachi Saha - CTO | Software Engineer
  • Rishan Bhagowat - Market Maker | Token Sale Architect
  • Tineke Zwart - Public Relations
  • Alisha Bhagowat - Token Sale Operations Manager
  • Michael Slater - Public Relations
  • James P. Jalil - Legal counsel
  • Cassandra W. Borchers - Legal counsel
  • Brad Bulent Yasar - Blockchain Investors Consortium (BIC)
  • Kent Twitchell - Visual Artist
  • Gregory Rocco - InvestFeed | Augmate
  • Chad Anderson - MT Digital Assets

  • 2015-2016 | DEVELOPMENT
    Website platform and mobile application (Android & iOS) development
  • 2017 | STRATEGY AND PLANNING
    Legal structure and implementation of marketing strategy, advisory board selection, Smart Contract coding and auditing, token sale website development, and private pre-sale
  • 2018 Q1 | OPEN FOR BUSINESS
    Public Pre-sale and Token Sale, Talent recruitment for key positions, All Public Art community development, marketing AllPublicArt token in main stream media and in the global art community
  • 2018 Q3-4 | PRODUCT & MARKETING
    Launch AllPublicArt token on the APA platform, deploy international marketing plan, launch of special marketing strategies for international art markets, business growth opportunities in Middle East and Europe, regulatory framework compliance
  • 2019 | BUSINESS GROWTH
    Commercializing on an international level, increase the trading volume of the APA platform with additional functionality and user engagement, launch market specific sales and marketing campaigns , business growth opportunities in mature markets: US, Europe, Asia, Middle East, South America, B2B Expansion Strategy for art galleries and art organizations
  • 2020 | EXPANSION
    Increasing market share, acquisitions and expansions, further APA marketplace development, broaden the use of AllPublicArt token in the art market, cultivate strategic partnerships in the art world, strengthened APA Community

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