Sun, 16 Dec 2018


Introducing a way to get paid for doing sports

SportAlliance is a network of companies, with one common goal: to embrace all sport participants and providers, and encourage people from all over the world to do more sports.

We all know that increasing the amount of physical activity is good for us. Not only do sports and physical activities stimulate and sustain our health, sports also enhance our performance skills and increase our well-being. However, too few of us practice sports and exercise regularly and consistently.

SportAlliance is leveraging the vast possibilities of technology to support people who practice, and companies that offer, sports, fitness and wellbeing. This empowers both users and providers to most effectively reach their goal: to continuously motivate us, encourage us to keep going, and generally help those of us who aspire to a healthier lifestyle.

The Problems

25M sports providers
need to attract, coordinate, bill, update and coach their customers
need to manage accounting, cash flow, investments and provide additional services

2B customers
need to book, schedule, pay, get coached, find instructors and be motivated
purchase clothes, training supplements, health supplements, sports equipment independently

>no online integration
>lack of sustained motivation

The Solutions

  • The Sport Alliance Platform
    - Customer Interface
    A network of sports community apps, fitness equipment, trackers, etc.
    Our NoExcuse app is the role model when it comes to a seamless platform integration. It delivers an outstanding user experience for the connection of providers and the customers. Instant booking, payment, scheduling, interactive training plans and discovering new offerings are just the beginning.- E-Commerce
    B2B / B2C e-commerce marketplaces deeply integrated in the customer and provider interfacesWe leverage the deep wealth of platform data to offer better targeting for both providers as well as customers.

    - Service Layer
    A wide package of services from financials to lead generation
    Many typical business aspects beyond sports & fitness providers’ core competencies - or interests - distract their attention and consume unnecessary time, and therefore prevent them from reaching their full ambitions and their ultimate goals. We take this administrative layer off their hands, leaving them free to concentrate on their strengths.

    - Cloud Management
    The leading software suite to manage the daily operations of sports & health providers
    Minimal requirements in hardware - everything lives in the cloud. Membership management, recurring billing, customer relationship, sales tools, setting up wourkout plans, scheduling & booking, point of sales and hundreds of other features.

  • BEAT – The Fuel of The Worldwide Sports Ecosystem
    - Earn BEATs by Doing Sports
    Instead of letting computers mine new tokens, BEATs are earned by tracking sportive activities within the ecosystem. The algorithm to determine the exchange rate of the trading pair sports / BEAT will be shared among a wide range of partners. A dream come true - connecting all decentralized partner ecosystems through a shared currency and common, measurable, standards.- Trade BEATs on Exchanges
    BEATs will be listed on major exchanges around the world. By solving a real world problem for a global industry, expertly introduced in a core market with significant scalability, using a ‘live’ working platform, managed by an exceptional team, we are confident of generating tremendous attention and high trading volumes.

    - Pay with BEATs within The Ecosystem
    Earned and traded by millions of participants doing sports, BEATs will have an immediate monetary value. You can use BEATs to pay for goods and services in an ever-growing and exciting ecosystem. Or you just hold on to your BEATs, and watch the value rise inexorably as this unique mini-economy, based on the world’s (second?) favourite leisure pastime, grows exponentially.

Start in 20-02-2018
Ended in 15-05-2018
Symbol BEAT
Price 1 BEAT = 0.01 EUR
For sale 23,000,000,000
Platform Ethereum
Accepting ETH
Hard cap EUR 250 M

  • Kjeld Peters - Chief Technical Officer
  • Daniel Wischer - Chief Product Officer
  • Jens Kappe - Chief Visionary Officer
  • Jonas Bading - Chief Sales Officer
  • Sven Eismann - Chief Marketing Officer
  • Thomas Bartz - Chief Financial Officer
  • Carsten Buchberger - Chief Human Resources Officer
  • Daniel Hanelt - CEO-Investor, Serial Entrepreneur

  • 2014
    Start of development of Magicline - the leading cloud software for managing the day-to-day operations of sports, fitness and health providers.
  • 2015
    Founded Eurofit24 GmbH to provide financial services, currently managing a receivable volume of 50 million euros per year.
  • 2016
    Founded GmbH and MySports GmbH to provide an initial model for the e-commerce segment.
  • 2017
    Releasing the first alpha version of the NoExcuse app, part of the customer interface for people to interact with their sports providers and each other.
  • Q1, 2018
    CO of BEAT.
  • Q2, 2018
    Releasing a revamped version of NoExcuse with real world use-cases for BEAT (earning / spending).
  • Q3, 2018
    Beginnig of internationalization of the SportAlliance platform, targeting English-speaking markets at the first stage.
  • Q4, 2018
    Alpha of the blockchain mainnet for tracking sport activities and connecting existing sport-related ecosystems.
  • 2019
    Conquering the world: more partners, more countries, more providers and more users.
  • 2020
    25% of all BEAT token rewards have already been earned by sportive activities. Exponential decrease based shortage of remaining BEAT rewards enables expected price rise of 1 BEAT = 1 EUR.


Bitcoin Talk : Maiyah Link

ETH : 0x5620C0851d58Fd55a411dAdeb17c83DBB8E61b29